27-28 August 2025
Suwon
10:00 –
Perceiving the future with embedded AI and MEMS sensors
We are living in the era of technological revolution, where the integration of embedded Artificial Intelligence (AI) and Micro-Electro-Mechanical Systems (MEMS) sensors is shaping the future in astounding ways. This speech delves into the potential of this collaboration and demonstrates how it is bringing practical and exciting transformations to our daily lives. Embedded AI utilizes learning algorithms and data analysis to enable devices not only to meet our needs but also to predict and surpass them. MEMS sensors serve as the senses of these intelligent systems, allowing them to perceive and understand the physical world around them.
In this speech, Mr. Hongyu will explore specific application and use cases, such as personal environmental & health monitoring and personalized fitness application, to illustrate how these technologies are impacting and enhancing our quality of life.
Frank Ruschmeier
Bosch
Frank Ruschmeier has been appointed as the Director of Application Engineering at Bosch Sensortec in Shanghai since 2023, marking over a decade of impactful contributions to the technology sector. As Lead Product Manager at ETAS GmbH, Stuttgart, and Application Field Manager at ETAS China, he led significant projects in embedded systems, contributing to the evolution of Software Defined Vehicle Verification and Validation.
Before ETAS, Frank showcased expertise as the Project Leader for Hardware/Electronics at Ushio – Xtreme Technologies GmbH in Aachen, Germany, from August 2010 to January 2013. His career commenced at Philips Extreme UV GmbH, progressing from Development Engineer to Project Leader and System Architect in the semiconductor area for extreme ultraviolet lithography development.
Frank holds a Diploma in Communications and Electronics Engineering from Aachen, Germany, and a Master of Science in International Business from Maastricht University, The Netherlands.
In his current role at Bosch Sensortec, Frank continues to drive innovation and lead teams, solidifying his reputation as a forward-thinking professional shaping the future of sensor technologies in the semiconductor industry.
Company Profile
The Bosch Group is a leading global supplier of technology and services. It employs roughly 428,000 associates worldwide (as of December 31, 2023). According to preliminary figures, the company generated sales of 91.6 billion euros in 2023. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT provider, Bosch offers innovative solutions for smart homes, Industry 4.0, and connected mobility. Bosch is pursuing a vision of mobility that is sustainable, safe, and exciting. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to facilitate connected living with products and solutions that either contain artificial intelligence (AI) or have been developed or manufactured with its help. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 470 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. The basis for the company’s future growth is its innovative strength. At 136 locations across the globe, Bosch employs some 90,000 associates in research and development, of which roughly 48,000 are software engineers.