Power modules are a key enabler in EV inverter systems—impacting thermal performance, reliability, and serving as the foundation for mechatronic integration. While the efficiency of electric vehicles is primarily driven by semiconductor technology, power modules play a crucial role in realizing that potential at the system level. The market of module manufacturing is highly fragmented, with IDMs, Tier 1s, OSATs, and new entrants each pursuing different business models. This presentation explores how the industry can evolve toward more collaborative and scalable approaches—aligning innovation, integration, and value creation to support the next generation of electric mobility.