Corrado Rocca

R&D Head, Cyber Unit
Pirelli

Biography

During his career, Corrado held several managerial roles in telco, media, IoT, communications and automotive industries, mainly in technical, product and business areas.

He is currently heading in Pirelli Tyre the R&D department developing tyre connectivity solutions, for OE and aftermarket applications. He is leading for Pirelli several international standardization initiatives in the field of future mobility.

Company Profile

Pirelli

Established in Milan in 1872, Pirelli is a major player in the tyre industry and the only global manufacturer focused solely on the Consumer tyre market, which includes tyres for cars, motorcycles and bicycles. With a distinctive positioning in High Value tyres, the Group stands as a global brand known for its cutting-edge technology, high-end production excellence and passion for innovation that draws heavily on its Italian roots.
With 18 production plants in 12 countries, around 31,000 employees, a turnover of about €6.65 billion in 2023, Pirelli has a commercial presence in over 160 countries.
Pirelli’s technological excellence is also nourished by the innovation and competencies derived from sporting competitions, in which it has been active for over 115 years. At present, the company participates in over 350 car and motorcycle sport events and since 2011 it has been the Global Tyre Partner to the Formula One™ World Championship.
Thanks to a strong commitment in research and development, Pirelli has over 2,000 people engaged in R&D located at its Milan headquarters and 12 local technology centers and a portfolio of 6,000 patents.
In 2023, Pirelli’s investment in R&D equaled 5,4% of its revenues from High Value products.

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